Right to Erasure and GDPR

Here are RIVN we are always discussing the power or privacy and how we can help companies protect themselves, investors and consumers. But it is also important to make sure everyone is aware of the laws and has a clear understanding into why the deletion function is so important.

One of the top discussion items for the General Data Protection Regulation (GDPR) is companies ability to meet the primary rights that are now required.  One in particular is article 17 the Right to be Forgotten/Erasure. In a recent by the team are SRS which can be found here.  This article in particle is interesting as they dive deep into Article 17 of the GDPR focused on the Right to Erasure. 

Credit: https://opensrs.com/blog/2018/01/gdpr-updates-right-erasure/

Here is an excerpt from this article:
“ It also requires the controller to comply with any such request “without undue delay” as long as one of six specific legal grounds applies. On top of this, it states that in cases where the controller has made personal data public, the controller must reach out to any other controller who is processing the data and inform them about the request for erasure so that the appropriate steps can be taken. Finally, Article 17 lays out several exceptions where the right to erasure does not apply. These include instances when processing of data is necessary for “exercising the right of freedom of expression and information,” for “compliance with a legal obligation,” or for “the establishment, exercise or defense of legal claims.”

This is where RIVN comes into play.  When it comes to the deletion activity that is where RIVN is here to help companies get ready for GDPR.  For digital marketer and legal teams the greatest hurdle may be the “Right to Erasure/Deletion” function itself.  Contemporary organizations are searching for a module based solutions such as RIVN to step up to meet this need with an easy to use SaaS based single function that allows brands worldwide to meet business needs and be ready for what is next.

To learn more about RIVN and RIVN Delete option please visit https://www.rivnco.com/products/

To learn more about regulations mentioned above please see the following links below: